You finally realize that you need a good opt-in list. After reading countless articles and sought expert advices and have read many success stories of people creating a small fortune with opt-in lists you finally decide to have one of your own. Then it happens, you think you have known everything there is to know about opt-in lists and have followed their advices to the T and you still weren’t able to make a profit.
In fact, you may be losing money. You maybe hiring writers to help you out, or there are some expenses incurred, even if you have a big list, but only a very small percentage actually buys from you, your still losing profit. You’ll realize that after a few months when you see your statistics and sales figures.
So what could have gone wrong? Why have others succeeded where you have failed? The most common mistake is that you dived straight right in. You chose a topic where you think could be quite popular and would earn you money. This just not the case. Just because you wrote people from the list doesn’t mean they are going to buy instantly.
Here I will offer more advice, for those who have started an opt-in list and have failed, you can rejuvenate your failed venture. For those who are starting, here are three quick and easy ways to build a profitable opt-in list.
1) Get your customers to trust you and your products first. Just launching your opt-in list would not make you an expert and a believable seller. Put many articles first before you start an opt-in list. Write about the topic you know and have started and used for your site. Try to put forums first to gain knowledge about your customers about their wants and needs and target those wants and needs.
Join forums from other sites as well. Provide expert advices and recommendations. When you feel that people trust you already, you will be able to start your own opt-in list. You can build a base as well with other forum users. You can ask them to join your list. Friends are always good customers. Put up a link to your site so that they may be able to see what you're business is all about.
The certain truth is, the money will only come in when the consumers and subscribers believe and trust in you. They want a product or service that could be a good exchange for their money. People are not going to buy something out of your recommendation if they don’t know you.
2) Find a product or service that people want and need. Although it may not be your forte, if you provide a service and product that you have researched and learned about well, you can carry it on forward. Invest your time, effort and money that you could sell as well as the buyers or subscribers of your opt-in list can use.
While it is true that it is best to sell something that you have interest in, there are not many people who have the same interest as you if you decide to sell something that is not entirely popular or profitable. Do your research well and you would see the profits come in. Also provide your subscribers with promotional material that they could actually use and spread around.
3) Make friends with other opt-in list users. This is basically beneficial especially if it is someone who has already launched a successful opt-in list. These are people that have the experience in this venture and experience is still the best teacher. While there are many articles available for you in the internet to use, there is nothing like getting a first hand account from someone you trust.
Experienced opt-in list users will be able to tell you what to do and what not to do because they have gone through it. While different situations occur for different people, the general concept can still be very helpful. There are many things to avoid and these people will be able to tell you which ones.
Building a profitable opt-in list don’t just happen overnight. There are many preparations and effort to do. Opt-in lists are built from scratch, as your list grows, you should also maintain the quality of your list. Keep it organized and manageable. Get or hire help if need be, just make sure that your subscribers are happy and satisfied and they will be willing to buy from you.
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Step by step free online video tutorials teach you how to build a 1,000,000 Double Opt-In email list in 3 months that generates up to $50,000 per month in passive income! FREE HUGE Opt-In List - Email Marketing Report CLICK HERE
Friday, February 2, 2007
Thursday, February 1, 2007
5 Phases to Email Marketing
When using email marketing to sell a product or service you can’t just start selling to your readers in the first email. The reason is the odds of the reader knowing who you are or what you are all about are pretty low, even if they subscribed to your newsletter from a form on your website. People do not purchase from those they do not know. So the key to a successful email marketing campaign is “warming up” your readers to the sell.
The "warming up" process can be broken down into five distinct phases. It's a good idea to keep these in mind as you work to warm up your lists.
Phase 1 -- "Cold Readers"
These are folks who have just filled out the form on your website, or whose details you have received via co-registration.
You know nothing about them, and they know nothing about you, so at this phase, your primary job is to introduce yourself, and begin to establish yourself as a source of credible and useful *free* information.
I emphasized the word *free* in that, because "cold" leads are very unlikely to buy anything from you, no matter what you do.
PHASE 2 -- "Curious Readers"
At this phase, people may have opened one or two of your emails and have at least decided to stay on your list long enough to find out what you're about, and what they can gain by reading your emails.
Another way of thinking of this group is that they are the ones who are actually opening and reading your emails, whether they open the first or the tenth that you send them.
Your job with this group remains essentially the same as was true at Phase 1 ... you are still in the process of "warming them up" to the idea that you are credible and trustworthy.
Again, not a time to be trying to sell them things, because few of them will buy, anyway.
PHASE 3 -- "Interested Readers"
These are the folks who have opened and read several of your emails, and now continue to read them. Perhaps they have "moved" themselves from your "cold" list by opting-in to one or your newsletters or free mini-courses.
By doing so, they have "told" you that they are interested in what you have to say, willing to read more of your emails, and may, in due time, buy something on the basis of your suggestion.
One way to know who your "interested" prospects are is to offer a free ebook or mini-course, and make them "register" for it by opting in to a second autoresponder.
Another is to run a survey form on your site, invite them to participate, and capture their contact information when they do so.
The point is they have taken some *action* based upon your previous emails, and have told you by that action that they are interested in what you have to say, and willing to read what you write to them.
PHASE 4 -- "Excited Readers"
To Read More About This article CLICK HERE
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Step by step free online video tutorials teach you how to build a 1,000,000 Double Opt-In email list in 3 months that generates up to $50,000 per month in passive income! FREE HUGE Opt-In List - Email Marketing Report CLICK HERE
The "warming up" process can be broken down into five distinct phases. It's a good idea to keep these in mind as you work to warm up your lists.
Phase 1 -- "Cold Readers"
These are folks who have just filled out the form on your website, or whose details you have received via co-registration.
You know nothing about them, and they know nothing about you, so at this phase, your primary job is to introduce yourself, and begin to establish yourself as a source of credible and useful *free* information.
I emphasized the word *free* in that, because "cold" leads are very unlikely to buy anything from you, no matter what you do.
PHASE 2 -- "Curious Readers"
At this phase, people may have opened one or two of your emails and have at least decided to stay on your list long enough to find out what you're about, and what they can gain by reading your emails.
Another way of thinking of this group is that they are the ones who are actually opening and reading your emails, whether they open the first or the tenth that you send them.
Your job with this group remains essentially the same as was true at Phase 1 ... you are still in the process of "warming them up" to the idea that you are credible and trustworthy.
Again, not a time to be trying to sell them things, because few of them will buy, anyway.
PHASE 3 -- "Interested Readers"
These are the folks who have opened and read several of your emails, and now continue to read them. Perhaps they have "moved" themselves from your "cold" list by opting-in to one or your newsletters or free mini-courses.
By doing so, they have "told" you that they are interested in what you have to say, willing to read more of your emails, and may, in due time, buy something on the basis of your suggestion.
One way to know who your "interested" prospects are is to offer a free ebook or mini-course, and make them "register" for it by opting in to a second autoresponder.
Another is to run a survey form on your site, invite them to participate, and capture their contact information when they do so.
The point is they have taken some *action* based upon your previous emails, and have told you by that action that they are interested in what you have to say, and willing to read what you write to them.
PHASE 4 -- "Excited Readers"
To Read More About This article CLICK HERE
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Step by step free online video tutorials teach you how to build a 1,000,000 Double Opt-In email list in 3 months that generates up to $50,000 per month in passive income! FREE HUGE Opt-In List - Email Marketing Report CLICK HERE
Viral Marketing To Increase by 1500% Your Web Traffic?
Creativity. This is one virtue a site must possess to lead the race in the ruthless competition in the Internet based business. With so many competition and rivalry going on, every method of marketing must be employed and utilized. It doesn’t matter if you have a killer product or a fantastically designed website, if people don’t know that you exist, it doesn’t matter, and you are not going to make it big.
Worse of all, you business could just get killed. While there are so many methods and schemes used by so many e-commerce sites today, there are still some of those that can help you with an extra boost in the popularity ratings. One of these is the so called Viral Marketing. While the term Viral easily depicts a virus, a word very much dreaded by all computer owners, it is not what it seems.
You do not actually use a computer virus to spread your business; on the contrary it just might kill you. Everyone has had enough of all those pop up ads and spywares. Viral Marketing Overview Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the public awareness of one’s product or company.
They use many forms of media to reach out to the public without actually promoting the product by riding on in other forms of addictive means that could get a person hooked and be obliged or amused to actually pass it on, with the product or company advertisement along with it. In a nutshell, companies ride on the idea that if people like the content of a media they will pass it on to their friends and family.
They sponsor the certain media, such as a cool flash game, funny video, amusing story and such, which one may pass on to another with the company brand or logo or the products description or any other content to help promote the company or its product. Viral marketing has become a popular means of advertising and marketing because they are relatively low cost.
To avoid being tagged as spam mail, viral marketing counts on the eagerness of one person to pas on the product. If a person sees the name of the person they know as the sender, they won’t block it and open it as well. Many companies offer incentives such as discounts and rebates when they help in spreading their viral marketing.
They rely on the number of recipients a viral marketing gets from one person in determining the amount or number of incentive they can be attributed with. Using Viral Marketing to your advantage The main and foremost advantage of viral marketing is that you get a lot of publicity and public awareness about your site and your company. You get to generate a flow of traffic that are potential customers. With a little ingenuity and imagination, plus some incentives or prizes, you can reach out to a great number of people and announce your existence.
Most every site and companies are catching on to the effectivity of Viral Marketing and Advertising. Not using it could kill your business. Along with other schemes and methods in promoting your site, like Search Engine Optimization and such, viral marketing could easily push you ahead in the rating games. Viral Marketing could be a sneaky way to get people to know about you and your company. You get them to pass your advertisement along.
They are also very low cost that not investing in it could be downright a business suicide. All it takes is a great idea, a good addicting game, a funny story many ideas are still out there. Create a gossip or a buzz, many movies are promoted by using scandals and gossips to make them moiré popular. Remember the movie “The Blair Witch Project”?
Many big companies have tried viral marketing and have had many success stories with it. A classic example is Microsoft’s Hotmail. They were the first known big company to utilize the scheme and it has worked wonders for them. Now it’s your turn to use viral marketing to work wonders for you. Act now and reap the benefits Viral Marketing will provide for you and your sales figures.
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Step by step free online video tutorials teach you how to build a 1,000,000 Double Opt-In email list in 3 months that generates up to $50,000 per month in passive income! FREE HUGE Opt-In List - Email Marketing Report CLICK HERE
Worse of all, you business could just get killed. While there are so many methods and schemes used by so many e-commerce sites today, there are still some of those that can help you with an extra boost in the popularity ratings. One of these is the so called Viral Marketing. While the term Viral easily depicts a virus, a word very much dreaded by all computer owners, it is not what it seems.
You do not actually use a computer virus to spread your business; on the contrary it just might kill you. Everyone has had enough of all those pop up ads and spywares. Viral Marketing Overview Viral Marketing also known otherwise as Viral Advertising is a marketing technique used to build the public awareness of one’s product or company.
They use many forms of media to reach out to the public without actually promoting the product by riding on in other forms of addictive means that could get a person hooked and be obliged or amused to actually pass it on, with the product or company advertisement along with it. In a nutshell, companies ride on the idea that if people like the content of a media they will pass it on to their friends and family.
They sponsor the certain media, such as a cool flash game, funny video, amusing story and such, which one may pass on to another with the company brand or logo or the products description or any other content to help promote the company or its product. Viral marketing has become a popular means of advertising and marketing because they are relatively low cost.
To avoid being tagged as spam mail, viral marketing counts on the eagerness of one person to pas on the product. If a person sees the name of the person they know as the sender, they won’t block it and open it as well. Many companies offer incentives such as discounts and rebates when they help in spreading their viral marketing.
They rely on the number of recipients a viral marketing gets from one person in determining the amount or number of incentive they can be attributed with. Using Viral Marketing to your advantage The main and foremost advantage of viral marketing is that you get a lot of publicity and public awareness about your site and your company. You get to generate a flow of traffic that are potential customers. With a little ingenuity and imagination, plus some incentives or prizes, you can reach out to a great number of people and announce your existence.
Most every site and companies are catching on to the effectivity of Viral Marketing and Advertising. Not using it could kill your business. Along with other schemes and methods in promoting your site, like Search Engine Optimization and such, viral marketing could easily push you ahead in the rating games. Viral Marketing could be a sneaky way to get people to know about you and your company. You get them to pass your advertisement along.
They are also very low cost that not investing in it could be downright a business suicide. All it takes is a great idea, a good addicting game, a funny story many ideas are still out there. Create a gossip or a buzz, many movies are promoted by using scandals and gossips to make them moiré popular. Remember the movie “The Blair Witch Project”?
Many big companies have tried viral marketing and have had many success stories with it. A classic example is Microsoft’s Hotmail. They were the first known big company to utilize the scheme and it has worked wonders for them. Now it’s your turn to use viral marketing to work wonders for you. Act now and reap the benefits Viral Marketing will provide for you and your sales figures.
--------------------------------
Step by step free online video tutorials teach you how to build a 1,000,000 Double Opt-In email list in 3 months that generates up to $50,000 per month in passive income! FREE HUGE Opt-In List - Email Marketing Report CLICK HERE
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